Why Strawberry Jam?

Are you wondering where the name came from? I wanted the name of my brand to make you instantly think playful and colorful with a hint of “yesteryears”. When I read or think of Strawberry Jam Kids, I instantly visualize a cute little jar of strawberry jam and sticky kid fingers on a summer day. Strawberries are also both mine and Riley’s (my daughter) favorite so it seemed extra fitting.

'Jam' was also a play on music jams. When I think of retro or the 60s/70s a lot of music also comes to mind. Some of the best music out there came out during these times. 🎶🎵 Strawberry Fields forever... 🎵

Once I came up with Strawberry Jam Kids, it just stuck. Nothing else seemed right so I decided this was it! As you know we’re still in the beginning stages, but I am so excited to see our logo and branding come to play with this fun brand name to inspire it. Ultimately it seemed like the perfect name to inspire a fun, colorful and unique kids brand!

• Just a note that the pictures in this post are images I have collected for inspiration.

For more info about Strawberry Jam Kids, read my first post here: https://strawberryjamkids.wixsite.com/strawberryjamkids/post/welcome